The 5 Kick-Ass Strategies (Every Business Needs) [SourceBooks] 2006
ISBN 978-1-4022-0640-2
"I cannot say enough about Robert Grede’s Five Kick Ass Strategies as a necessary tool for CEOs and their companies. It takes decision makers beyond the usual ho-hum business planning guides that never work."
  - Jerome Want, EdD
  Organization Strategies Intl LLP

Naked Marketing - The Bare Essentials, 2nd Ed. [Marquette Univ. Press] 2005
ISBN 978-0-87462-019-1
  Naked Marketing - The Bare Essentials [Prentice Hall] 1997
  ISBN 13-845322-5
“No jargon. No hype-speak. Simple and direct as a laser beam... Naked Marketing  should be on the absolutely essential list of any small business starting from scratch (right up there with pencils and a copying machine).” — Sacramento Bee